Lessons Learned from the Chick-fil-A Mobile App Data Breach

In March, Chick-fil-A announced that a forensic investigation found that a cybersecurity breach compromised its mobile app. More than 71,000 mobile app users were affected, resulting in the exposure of personally identifiable and sensitive data that included names, email addresses, phone numbers, and banking information.

With an increasing number of restaurants relying on mobile apps for orders, payments, customer rewards, promotions, and menu updates, mobile apps have become a vital aspect of the industry. In fact, Lavu finds that mobile represents 60 percent of all digital restaurant orders. Additionally, a HungerRush survey found some 79 percent of consumers expect to use technology to place orders at casual restaurants. 

Despite the value of quick-service restaurant (QSR) mobile apps, many lack adequate security and privacy measures needed to safeguard user data. As more QSRs build and update mobile apps to support their customers, business leaders must recognize the risk…