The Five Biggest Marketing Mistakes Made by Local Restaurants

The restaurant and hospitality sector is one of the largest industries in the world. As a restaurant owner, it’s important to know how to market your restaurant the right way if you’re going to survive in such a crowded and competitive marketplace. 

In this article we’re going to look at five marketing mistakes that many restaurant owners make and show you how to avoid falling into the same traps yourself.

1. Ignoring the Power of Social MediaWhen you refuse to promote your business with social media marketing, you're missing out on the significant impact that this can have for your restaurant. Social media is one of the fastest and most efficient ways to communicate with your target market of potential customers and to engage with existing customers to encourage repeat business. 

Using social media platforms such as Facebook and Instagram can not only show your audience that you care about communicating with them, but it lets them feel like they're a part of your…