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Birmingham Hospitality Association appoints joint chairs

Emma Morgan is the current general manager of Malmaison and Nicola Underhill is the general manager of Hilton Birmingham Metropole

The Birmingham Hospitality Association (BHA) has announced the appointment of Emma Morgan and Nicola Underhill as the association’s new joint chairs. 

Morgan is the current general manager of Malmaison and Underhill is the general manager of Hilton Birmingham Metropole.  

The two appointments will build on the previous work of John Angus, director of Switch Hospitality, who the association says was “instrumental” in setting up the BHA in April 2021.

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According to the association, the recent appointments reflect its desire to expand its membership and to become “the voice of hospitality for the Birmingham City region”. 

The BHA is a membership-led, not-for-profit consortium of hospitality venues across the Birmingham City Region, which aims to offer support, knowledge and valuable insight to assist their businesses, while working collaboratively to promote hospitality as a career of choice and market the region as a desirable destination. 

Emma Morgan said: “I am thrilled to be made joint chair of the Birmingham Hospitality Association at this exciting time. I want to build on some of the existing strong relationships across the region and encourage partners to work together to promote the city as a destination of choice. 

“We have so much potential and I want to ensure that we are working with a common purpose to promote our business and leisure offer and optimise opportunities.”

Nicola Underhill added: “Many senior managers working in hotels and venues found their career almost by accident working part time or whilst studying. However, hospitality is a truly rewarding career and there are many benefits and unexpected rewards as well as a multitude of opportunities for growth, career development and travel. 

“Emma and I are really excited to share our experiences of working in the hospitality sector and to encourage young people to find out more about the wide range of career options and opportunities it has to offer.”

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